Preparedness Blog

Preparedness is not an accident® and our experts are constantly evaluating and innovating ways to keep your organization or agency at peak performance.
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Bridging the Gap Episode 5: Crises Create Crises: Applying the IDEA Model to Crisis Communication at Higher Education Institutions

Bridging the Gap Episode 5: Crises Create Crises: Applying the IDEA Model to Crisis Communication at Higher Education Institutions

In this podcast episode, SummitET Strategic Communications experts sit down with the creators of the IDEA Model for Effective Risk and Crisis Communication and discuss how communicators and decision-makers at higher education institutions can apply the the model when addressing sensitive and controversial issues on their campuses.

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In a Crisis? Got a Plan?

In a Crisis? Got a Plan?

Planning for the inevitable, a crisis or emergency, is a practice every organization should employ. Planning, strategizing, training, and exercising are essential functions for any organization to successfully weather a crisis or emergency.

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