What is the Virtual Joint Information System (JIS) / Joint Information Center (JIC)

What is the Virtual Joint Information System (JIS) / Joint Information Center (JIC)

During crises and emergencies, communications staff use a Joint Information System (JIS) to facilitate and manage information flow. To provide a central location for information management, a Joint Information Center (JIC) may be established. Organizations operating under the National Incident Management System (NIMS) are required to use a JIC as a means of centralizing timely communication and public information personnel from all organizations involved in a response. However, in response to resource constraints, stakeholder expectations, and the need to shift from physical to virtual environments in the wake of a global pandemic, a virtual JIS/JIC may need to be established and placed in operation to meet the information expectations of internal and external audiences.

Additionally, during a crisis or emergency, assembling communications staff at a physical JIC may be impractical or unsafe. A virtual JIS/JIC serves the need for timely information gathering and disseminating in a response by collecting information from responders, and communications staff across a wide area and developing essential tools in a virtual setting.

joint information system graphic

The Information Management Cycle

The functionality of a traditional, physical JIS/JIC can be transitioned to a virtual setting for facilitating the information management cycle. Information gathering, verification and analysis, message development, coordination and approval, dissemination, tracking and documentation, and monitoring can all function at full capacity in a virtual format. Using free, low-cost, off-the-shelf tools with open-source, web or cloud-based software, and native digital platforms can provide functionality and redundancy in a crisis/emergency.

SummitET information management cycle for communication

A virtual JIS/JIC can address specific issues

Inability to establish a physical JIC

A JIC must be established in a location known and accessible to communications staff. however, it can be vulnerable to any crisis or emergency impacting geography, transportation, or infrastructure.

Staff health risk

If an outbreak of contagious disease were to occur, gathering all information staff in one location could expose them to risk of the disease. Likewise, if isolation and/or quarantine were implemented, communicators would be unable to access the JIC and fulfill their responsibilities.

Provide cost efficient information management

Low-cost, off-the-shelf technologies can be used to facilitate and manage information flow and reduce costs.

Virtual JIS/JIC Benefits

No workflow disruptions

The virtual JIS/JIC operates at the same level of functionality as a physical JIC. Staff can work in virtual environments to manage information and communicate to internal and external audiences in a timely manner while safely working remotely.

Save time and resources

Because materials and collaborative workspace for the virtual JIS/JIC are in a virtual space, staff do not need to consider time and logistics for setting up a physical JIC. Even if a physical JIC were required, and an option, staff can use the virtual space until the physical JIS is established. Since the same level of functionality of a physical JIC can be met, there is a cost savings associated with removing or reducing the footprint of a physical JIC.

Easier access to information

The secure online environment of the virtual JIS/JIC can be accessed at anytime from anywhere in the world. Staff can access necessary resources while collaborating on projects in a shared, virtual space using free or low-cost open-source software, such as Google apps, DropBox, and others. These tools can also offer redundant backup systems.

Upcoming Virtual Interactive Workshops

SummitET® is recognized by SHRM and offers Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org. 

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SummitET’s Virtual JIS/JIC Methodology and Practice workshop offers practical solutions for building relationships, enhancing internal and external communications, streamlining information coordination and approval processes, and enhancing the information management cycle using virtual tools and techniques. For more information about this workshop or other training opportunities for yourself, your team, or your organization visit our website: www.summitet.com/workshops.

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Seven Benefits of Native Social Media Drills and Exercises

Seven Benefits of Native Social Media Drills and Exercises

The successful and productive use of social media is an essential part of a complete emergency public information program. With over 90% of companies utilizing social media to communicate with employees or customers, it is essential for your team to be ready to communicate effectively and immediately. Through native social media drills and exercises, your team will be fully trained using the most current social media platforms without experiencing lag or software diversions. Your team can use drills and exercises for emergency preparedness and crisis response using the most current social media platforms and eliminating the chances of software lag and diversions.

percent of companies use social media for crisis communciation

A native social media platform is one created for consumption on a particular social media platform in terms of both form and function. This means drills and exercises are performed on the original platform through secure, closed accounts, rather than through third-party software programs normally used for testing.

To keep communications secure, these accounts are closed and protected so drill and exercise communication content is only visible to approved participants. These accounts are established before drills and exercises in the same way agencies utilize their specific social media platforms in a real-world incident – to share information, gather intelligence, engage with the public, etc.

 

Benefits to Native Social Media Drills

1. No Extra Fees

Social media accounts are free to users on all social media platforms whether accounts are secure or public. Most proprietary software programs charge per user.

2. Full Functionality

Social media platforms allow access to the full spectrum of capabilities and features of the native tool. This gives the user the most realistic experience available.

3. On-Demand

Provides the ability to introduce new social media platforms and invite or remove players as needed within the emergency management community.

4. No Software Lag

Social platforms are continuously updating and changing front- and back-end interfaces. Our approach allows your team to regularly test these changes in real-time.

5. Secured and Controlled

Social accounts are closed and protected so drills and exercise content are only visible to approved participants and never mistaken for real-world communication.

6. Organic Management

Requires limited assistance and support once initial set-up and training has been conducted. Learn to build effective digital and social media campaigns for public engagement.

7. Real-time Experiences

Proprietary software tools only mimic existing sites in an exercise setting. The use of native social media platforms grants players the ability to gain experience and familiarity with real-world, hands-on social media tools and practices for things like addressing misinformation & combating disinformation on digital & social media.

 

7 benefits of native social media drills fact sheet

Download our Fact Sheet to share with your organization or agency. 

SummitET® experts use this seven-step approach to native social media drills and exercises because it is proven, best-industry practice. In our strategic communications training, as well as our drills and exercises, SummitET provides guidance and assistance to participants, using specific social accounts, on native platforms, to create enhanced realism on secure accounts such as Twitter, Facebook, and Instagram. If you are interested in SummitET’s seven-step native social mediaprocess for your organization, contact SummitET’s expert team at [email protected] to discuss your options.

Live Workshops

Register yourself, or your organization for a live virtual workshop to improve crisis communication skills.

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Pre-Scripted and Key Message Development Methodology and Practice

Pre-Scripted and Key Message Development Methodology and Practice

Pre-Scripted and Key Message Development Methodology and Practice

This three-hour, interactive workshop offers methodologies and practice for developing pre-scripted and key messages necessary for communicating risk and crisis information to internal and external audiences. Participants learn how to assess internal and external information needs for stakeholders, identify methods for developing pre-scripted and key messages, and demonstrate the ability to use a message map. This workshop focuses on building skills to leverage communication and leadership roles of training participants.

Tuesday, February 9, 2021

1pm – 4pm est

Location: Adobe Connect

This participatory workshop uses interactive engagement, group discussion, and scenario-based activities. Webcam use is preferred for all participants and microphones and reliable internet are required.

Public Event

Virtual, Facilitator Led

Three Hours

Please review the terms and conditions in the Course Agreement.  Please review Eventbrite’s Terms of Service and Privacy Policy for complete details.

10% Discount for registering groups of 4+ participants. 
Registration Deadline February 8, 2021.

Benefits to
Pre-Scripted Key Messages

High stress, high concern incidents change the rules of communication – especially for unfamiliar incidents such as an influenza pandemic, radiation emergency, terrorist attack, etc. However, proper anticipation, preparation, and practice can play a large role in the success of an organization’s communication efforts.

In fact, about 95% of all questions and concerns from stakeholders are predictable and can be anticipated in advance. Organizations should consider developing pre-scripted messaging prior to an incident when communicating effectively to stakeholders. Similarly, organizations should employ strategic, key messaging applications to raise knowledge and understanding, increase trust and credibility, and create informed, appropriate beliefs, decision, and behaviors for stakeholders.

This three-hour, interactive workshop offers methodologies and practice for developing pre-scripted and key messages necessary for communicating risk and crisis information to internal and external audiences. Participants learn how to assess internal and external information needs for stakeholders, identify methods for developing pre-scripted and key messages, and demonstrate the ability to use a message map. This workshop focuses on building skills to leverage communication and leadership roles of training participants.

This workshop uses interactive engagement, group discussion, and scenario-based activities to engage participants. Participants will leave this workshop with resources and guides for developing pre-scripted and key messages.

SHRM Recertification provider

SummitET is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org.

Learning
Objectives

 Assess internal and external information needs for intended audiences.

Demonstrate the ability to use a message map.

Create pre-scripted and key messages that motivate action.

Demonstrate the ability to incorporate workshop concepts in a scenario-based activity. 

Interactive
Engagement

Knowledge Checks

Polling

Scenario-based interactive exercises

Who Should
Attend

This course is open to anyone present in the United States at the time of the live event.

Corporate Communications

Digital Media Managers/Coordinators/Specialists

Emergency Management

Emergency Medical Services

**Executives, Management, Leadership, Decision-Makers

Fire & Rescue Services

Government

Health Care

Higher Education

Human Resources

Law Enforcement

Public Health

Public Relations

Public Safety Communications

Public Works

Social Media Managers/Coordinators/Specialists

Meet the Facilitators

Mark Basnight Image

Mark Basnight

SummitET® Vice President of Communications and Marketing

As Vice President of Communications and Marketing, Mark is responsible for developing and implementing the long-term communication & marketing vision for Summit Exercises & Training®.

Mark is a John Maxwell Team certified speaker, trainer, coach, and a graduate of the Charlotte Leadership Forum. He is a member of the National Association of Government Communicators, and a U.S. Army Veteran. Mark is a founding member and a past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. He served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. Mark is an alumnus of the inaugural FEMA 389 Masters Public Information Officer Program and a former adjunct instructor for the Emergency Management Institute (Emmitsburg, MD). He has been a keynote speaker, trainer, and panelist for numerous conferences including the National Association of Government Communicators (NAGC) Communication School, National Information Officers Association (NIOA) Conference, National Emergency Manager Association (NEMA) Conference, National Radiological Emergency Preparedness (NREP) Conference, Government Social Media Conference, Urban Areas Security Initiative (UASI) Conference, and Great Lakes Homeland Security Conference. Mark has also been a speaker and trainer internationally for the governments of Seoul, Korea, Abu Dhabi, UAE, and Taipei, Taiwan.

 

Holly Hardin Image

Holly Hardin

SummitET® Strategic Communications Program Manager

As the Strategic Communications Program Manager at SummitET Holly manages, develops, and delivers public affairs, risk and crisis communication and emergency public information training, exercise support, and technical assistance. Holly also manages strategic communications research analysis, in addition to developing publications related to the enhancement of advanced communications systems for public safety and health.

Prior to joining SummitET, Holly served as an Emergency Management Communications Analyst at Argonne National Laboratory and co-established the Public Affairs Science and Technology Fusion Cell, as well as the National Public Affairs Academy. At Argonne, Holly was responsible for assisting government agencies, non-governmental organizations, and private sector groups with plans, protocols, procedures, training, and exercises relating to internal and external affairs. Prior to Argonne, Holly worked for the Department of Justice in counterterrorism programs and was a first responder in the Department of Energy Oak Ridge Reservation Joint Information Center where she also managed a cadre of technical experts and provided risk and crisis communication and digital/social media expertise to Federal, state, and local government agencies, in addition to the commercial nuclear industry.

 

Questions?

Contact our team at [email protected]

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SummitET Achieves SHRM Recertification Provider Status

SummitET Achieves SHRM Recertification Provider Status

November 16, 2020 – St. Petersburg, FL. Summit Exercises and Training LLC (SummitET®), a Preparedness Solutions Company®, announces its acceptance into The Society of Human Resource Management (SHRM) Recertification Provider Program. SHRM is the foremost expert, convener, and thought leader on issues impacting today’s evolving workplaces. With 300,000+ HR and business executive members in 165 countries, SHRM impacts the lives of more than 115 million workers and families globally.  

SHRM recognizes the value of professional development through lifelong learning, as well as the need for different learning formats suited to individual professionals. SHRM offers instructor-led and self-paced continuing education activities that qualify for recertification credit. As a SHRM recertification provider, SummitET becomes a force-multiplier by providing lifelong education and professional development opportunities for our clients as well as those seeking professional development credits (PDCs). 

SHRM Recertification provider

“The SHRM Recertification Provider Program is a tremendous opportunity for SummitET to expand our products and promote our company on a platform accessible to over 100,000 HR professionals domestically and globally. Additionally, this program allows SummitET to offer our clients a service complementary to our core programs,” said John Duda, CEO of SummitET. 

Find SummitET SHRM Recertification qualified workshops by visiting our website at www.summitet.com/workshops. Or visit shrm.org for information regarding SHRM recertification. 

About SummitET®
Summit Exercises and Training LLC is a St. Petersburg, Florida-based, veteran-owned small company that provides proven full spectrum preparedness solutions through industry-leading experts and impeccable customer service. Our diverse team supports corporate and governmental organizations and agencies in providing systematic risk reduction that developing solutions that address issues such as critical infrastructure protection, national security threats involving terrorism and WMD, radiological and emergency preparedness, cybersecurity, workplace violence safety, active shooter programs, and strategic communications. 

 

Media Contact
Mark Basnight
Email: [email protected] 
Phone: +1 630-642-5595 

SummitET News

Coronavirus Information Sources

Coronavirus Information Sources

Getting information from trusted sources regarding the Coronavirus (COVID-19) is essential for preparation. Find the most up-to-date information from the resource links below.

Symptoms & Testing

Symptoms and Testing:
https://www.cdc.gov/covid/ 

COVID-19 Screening Tool:
https://www.apple.com/covid19/

Rumor Control

Rumor Control:
https://www.fema.gov/Coronavirus-Rumor-Control

Stress & Coping

Stress and Coping:
https://www.cdc.gov/coronavirus/2019-ncov/daily-life-coping/managing-stress-anxiety.html

Travel

Coronavirus Disease 2019 Information for Travel:
https://www.cdc.gov/coronavirus/2019-ncov/travelers/index.html

Personal Protection

Personal Protective Equipment (PPE) Shortages:
https://astho.org/COVID-19/PPE-Shortages/

How to Make Your Own Face masks:
https://www.cdc.gov/coronavirus/2019-ncov/prevent-getting-sick/diy-cloth-face-coverings.html

PPE Decontamination and Reuse:
https://www.astho.org/COVID-19/Optimizing-PPE-Supplies/

Information for Businesses

Free Strategic Communication Consultation:
https://summitet.com/solutions/strategic-communications/strategic-communications-covid19/

Free COVID Stock Images and Videos:
https://www.shutterstock.com/explore/covid19-resources

Interim Guidance for Business:
https://www.cdc.gov/coronavirus/2019-ncov/specific-groups/guidance-business-response.html

Risk Communication and Community Engagement
https://www.who.int/emergencies/diseases/novel-coronavirus-2019/technical-guidance/risk-communication-and-community-engagement

Canned Advertising Messages
http://coronavirus.adcouncilkit.org/

Health Department Communication Resources
https://astho.informz.net/ASTHO/data/images/CRC_brochure_1.19.pdf

Risk Communications Guide: Questions and Key Messages
https://www.astho.org/COVID-19/Q-and-A/

Cybersecurity

Cybersecurity Best Practice for Remote Workers:
https://staysafeonline.org/press-release/ncsa-encourages-coronavirus-vigilance/

Higher Education

Crisis Leadership and the Higher Education Response
https://evolllution.com/managing-institution/operations_efficiency/crisis-leadership-and-the-higher-education-response-to-the-covid-19-outbreak/

Resources

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