Motivating Behavior Change Through Strategic Risk Communication

Motivating Behavior Change Through Strategic Risk Communication

Motivating Behavior Change Through Strategic Risk Communication

This virtual or in-person workshop offers methodologies and strategies for communicating risk to internal and external audiences. Participants learn how to describe and apply risk communication concepts, use risk communication concepts to motivate preparedness and response behaviors, and identify common issues and potential solutions resulting from working as a team with emphasis on building skills and leveraging the varied communicator roles of the training participants.

For Corporations
& Agencies

In-Person &
Virtual Capabilities

Workshop
Length Options

Learning
Objectives

Learn how to describe and apply risk communication concepts, use risk communication concepts to motivate preparedness and response behaviors, and identify common issues and potential solutions resulting from working as a team with emphasis on building skills and leveraging the varied communicator roles of the training participants.

Interactive
Engagement

Knowledge Checks

Polling

Interactive Activities

Intended
Audience

Corporate Communications

Decision-Makers and Leadership

Emergency Management

Emergency Medical Services

Government

Health Care

Higher Education

Law Enforcement

Public Health

Public Safety

Public Works

Social Media Managers/Coordinators

SHRM Recertification provider

SummitET is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org.

Workshop Length Options

See all Corporate Workshops

Meet the Facilitators

Mark Basnight Image

Mark Basnight

SummitET® Vice President of Communications and Marketing

As Vice President of Communications and Marketing, Mark is responsible for developing and implementing the long-term communication & marketing vision for Summit Exercises & Training®.

Mark is a John Maxwell Team certified speaker, trainer, coach, and a graduate of the Charlotte Leadership Forum. He is a member of the National Association of Government Communicators, and a U.S. Army Veteran. Mark is a founding member and a past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. He served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. Mark is an alumnus of the inaugural FEMA 389 Masters Public Information Officer Program and a former adjunct instructor for the Emergency Management Institute (Emmitsburg, MD). He has been a keynote speaker, trainer, and panelist for numerous conferences including the National Association of Government Communicators (NAGC) Communication School, National Information Officers Association (NIOA) Conference, National Emergency Manager Association (NEMA) Conference, National Radiological Emergency Preparedness (NREP) Conference, Government Social Media Conference, Urban Areas Security Initiative (UASI) Conference, and Great Lakes Homeland Security Conference. Mark has also been a speaker and trainer internationally for the governments of Seoul, Korea, Abu Dhabi, UAE, and Taipei, Taiwan.

 

Holly Hardin Image

Holly Hardin

SummitET® Strategic Communications Program Manager

As the Strategic Communications Program Manager at SummitET Holly manages, develops, and delivers public affairs, risk and crisis communication and emergency public information training, exercise support, and technical assistance. Holly also manages strategic communications research analysis, in addition to developing publications related to the enhancement of advanced communications systems for public safety and health.

Prior to joining SummitET, Holly served as an Emergency Management Communications Analyst at Argonne National Laboratory and co-established the Public Affairs Science and Technology Fusion Cell, as well as the National Public Affairs Academy. At Argonne, Holly was responsible for assisting government agencies, non-governmental organizations, and private sector groups with plans, protocols, procedures, training, and exercises relating to internal and external affairs. Prior to Argonne, Holly worked for the Department of Justice in counterterrorism programs and was a first responder in the Department of Energy Oak Ridge Reservation Joint Information Center where she also managed a cadre of technical experts and provided risk and crisis communication and digital/social media expertise to Federal, state, and local government agencies, in addition to the commercial nuclear industry.

 

Get Started

Complete the form below to get started with this workshop for your company or agency.  Our strategic communications experts will contact you within approximately 1-2 business days. 

Questions?

Contact our team at info@summitet.com

Corporate Workshops

See more popular workshops for corporations and agencies.

Risk and Crisis Communications for Senior Management

Risk and Crisis Communications for Senior Management

Risk and Crisis Communications for Senior Management

This virtual or in-person workshop is specifically designed for senior management, leadership, decision-makers, and subject matter experts. The workshop provides senior officials risk communications principles, psychology of messaging, and establishing trust and credibility strategy and practice.

For Corporations
& Agencies

In-Person &
Virtual Capabilities

Workshop
Length Options

Learning
Objectives

Participants learn the risk communications principles, psychology of messaging, and establishing trust and credibility strategy and practice.

Interactive
Engagement

Knowledge Checks

Polling

Breakout Room Activities

Discussion-based Exercises

Intended
Audience

Corporate Communications

Emergency Management

Emergency Medical Services

Government

Health Care

Higher Education

Law Enforcement

Public Health

Public Safety

Public Works

SHRM Recertification provider

SummitET is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org.

Workshop Length Options

See all Corporate Workshops

Meet the Facilitators

Mark Basnight Image

Mark Basnight

SummitET® Vice President of Communications and Marketing

As Vice President of Communications and Marketing, Mark is responsible for developing and implementing the long-term communication & marketing vision for Summit Exercises & Training®.

Mark is a John Maxwell Team certified speaker, trainer, coach, and a graduate of the Charlotte Leadership Forum. He is a member of the National Association of Government Communicators, and a U.S. Army Veteran. Mark is a founding member and a past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. He served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. Mark is an alumnus of the inaugural FEMA 389 Masters Public Information Officer Program and a former adjunct instructor for the Emergency Management Institute (Emmitsburg, MD). He has been a keynote speaker, trainer, and panelist for numerous conferences including the National Association of Government Communicators (NAGC) Communication School, National Information Officers Association (NIOA) Conference, National Emergency Manager Association (NEMA) Conference, National Radiological Emergency Preparedness (NREP) Conference, Government Social Media Conference, Urban Areas Security Initiative (UASI) Conference, and Great Lakes Homeland Security Conference. Mark has also been a speaker and trainer internationally for the governments of Seoul, Korea, Abu Dhabi, UAE, and Taipei, Taiwan.

 

Holly Hardin Image

Holly Hardin

SummitET® Strategic Communications Program Manager

As the Strategic Communications Program Manager at SummitET Holly manages, develops, and delivers public affairs, risk and crisis communication and emergency public information training, exercise support, and technical assistance. Holly also manages strategic communications research analysis, in addition to developing publications related to the enhancement of advanced communications systems for public safety and health.

Prior to joining SummitET, Holly served as an Emergency Management Communications Analyst at Argonne National Laboratory and co-established the Public Affairs Science and Technology Fusion Cell, as well as the National Public Affairs Academy. At Argonne, Holly was responsible for assisting government agencies, non-governmental organizations, and private sector groups with plans, protocols, procedures, training, and exercises relating to internal and external affairs. Prior to Argonne, Holly worked for the Department of Justice in counterterrorism programs and was a first responder in the Department of Energy Oak Ridge Reservation Joint Information Center where she also managed a cadre of technical experts and provided risk and crisis communication and digital/social media expertise to Federal, state, and local government agencies, in addition to the commercial nuclear industry.

 

Get Started

Complete the form below to get started with this workshop for your company or agency.  Our strategic communications experts will contact you within approximately 1-2 business days. 

Questions?

Contact our team at info@summitet.com

Corporate Workshops

See more popular workshops for corporations and agencies.

Strategic Communication Methodology and Practice

Strategic Communication Methodology and Practice

Strategic Communication Methodology and Practice

This virtual or in-person interactive workshop provides participants with strategic communication methodologies, strategies, and practices. The communication lifecycle, risk communication principles, the psychology of messaging, establishing trust and credibility, key message development, and working with the media and social media are addressed.

For Corporations
& Agencies

In-Person &
Virtual Capabilities

Workshop
Length Options

Learning
Objectives

Participants learn the communication lifecycle, risk communication principles, the psychology of messaging, establishing trust and credibility, key message development, and working with the media and social media.

Interactive
Engagement

Knowledge Checks

Polling

Breakout room activities

Discussion-based Exercises

Intended
Audience

Corporate Communications

Decision-Makers and Leadership

Emergency Management

Emergency Medical Services

Government

Health Care

Higher Education

Law Enforcement

Public Health

Public Safety

Public Works

Social Media Managers/Coordinators

SHRM Recertification provider

SummitET is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org.

Workshop Length Options

See all Corporate Workshops

Meet the Facilitators

Mark Basnight Image

Mark Basnight

SummitET® Vice President of Communications and Marketing

As Vice President of Communications and Marketing, Mark is responsible for developing and implementing the long-term communication & marketing vision for Summit Exercises & Training®.

Mark is a John Maxwell Team certified speaker, trainer, coach, and a graduate of the Charlotte Leadership Forum. He is a member of the National Association of Government Communicators, and a U.S. Army Veteran. Mark is a founding member and a past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. He served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. Mark is an alumnus of the inaugural FEMA 389 Masters Public Information Officer Program and a former adjunct instructor for the Emergency Management Institute (Emmitsburg, MD). He has been a keynote speaker, trainer, and panelist for numerous conferences including the National Association of Government Communicators (NAGC) Communication School, National Information Officers Association (NIOA) Conference, National Emergency Manager Association (NEMA) Conference, National Radiological Emergency Preparedness (NREP) Conference, Government Social Media Conference, Urban Areas Security Initiative (UASI) Conference, and Great Lakes Homeland Security Conference. Mark has also been a speaker and trainer internationally for the governments of Seoul, Korea, Abu Dhabi, UAE, and Taipei, Taiwan.

 

Holly Hardin Image

Holly Hardin

SummitET® Strategic Communications Program Manager

As the Strategic Communications Program Manager at SummitET Holly manages, develops, and delivers public affairs, risk and crisis communication and emergency public information training, exercise support, and technical assistance. Holly also manages strategic communications research analysis, in addition to developing publications related to the enhancement of advanced communications systems for public safety and health.

Prior to joining SummitET, Holly served as an Emergency Management Communications Analyst at Argonne National Laboratory and co-established the Public Affairs Science and Technology Fusion Cell, as well as the National Public Affairs Academy. At Argonne, Holly was responsible for assisting government agencies, non-governmental organizations, and private sector groups with plans, protocols, procedures, training, and exercises relating to internal and external affairs. Prior to Argonne, Holly worked for the Department of Justice in counterterrorism programs and was a first responder in the Department of Energy Oak Ridge Reservation Joint Information Center where she also managed a cadre of technical experts and provided risk and crisis communication and digital/social media expertise to Federal, state, and local government agencies, in addition to the commercial nuclear industry.

 

Get Started

Complete the form below to get started with this workshop for your company or agency.  Our strategic communications experts will contact you within approximately 1-2 business days. 

Questions?

Contact our team at info@summitet.com

Corporate Workshops

See more popular workshops for corporations and agencies.

Crisis Communication Planning

Crisis Communication Planning

Crisis Communication Planning

This virtual or in-person workshop participants with crisis communication methodology and planning practice for developing a Crisis Communication Plan (CCP). Participants learn crisis communication principles and application for developing a comprehensive CCP template for use when they leave the workshop.

For Corporations
& Agencies

In-Person &
Virtual Capabilities

Workshop
Length Options

Learning
Objectives

Participants learn organizational crisis communication principles, identify stakeholder audiences for a Crisis Communications Plan, and application for developing a comprehensive CCP template.

Interactive
Engagement

Knowledge Checks

Polling

Breakout room activities

Discussion-based Exercises

Intended
Audience

Corporate Communications

Decision-Makers and Leadership

Emergency Management

Emergency Medical Services

Fire & Rescue Services

Government

Health Care

Higher Education

Law Enforcement

Public Health

Public Safety

Public Works

SHRM Recertification provider

SummitET is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org.

Workshop Length Options

See all Corporate Workshops

Meet the Facilitators

Mark Basnight Image

Mark Basnight

SummitET® Vice President of Communications and Marketing

As Vice President of Communications and Marketing, Mark is responsible for developing and implementing the long-term communication & marketing vision for Summit Exercises & Training®.

Mark is a John Maxwell Team certified speaker, trainer, coach, and a graduate of the Charlotte Leadership Forum. He is a member of the National Association of Government Communicators, and a U.S. Army Veteran. Mark is a founding member and a past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. He served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. Mark is an alumnus of the inaugural FEMA 389 Masters Public Information Officer Program and a former adjunct instructor for the Emergency Management Institute (Emmitsburg, MD). He has been a keynote speaker, trainer, and panelist for numerous conferences including the National Association of Government Communicators (NAGC) Communication School, National Information Officers Association (NIOA) Conference, National Emergency Manager Association (NEMA) Conference, National Radiological Emergency Preparedness (NREP) Conference, Government Social Media Conference, Urban Areas Security Initiative (UASI) Conference, and Great Lakes Homeland Security Conference. Mark has also been a speaker and trainer internationally for the governments of Seoul, Korea, Abu Dhabi, UAE, and Taipei, Taiwan.

 

Holly Hardin Image

Holly Hardin

SummitET® Strategic Communications Program Manager

As the Strategic Communications Program Manager at SummitET Holly manages, develops, and delivers public affairs, risk and crisis communication and emergency public information training, exercise support, and technical assistance. Holly also manages strategic communications research analysis, in addition to developing publications related to the enhancement of advanced communications systems for public safety and health.

Prior to joining SummitET, Holly served as an Emergency Management Communications Analyst at Argonne National Laboratory and co-established the Public Affairs Science and Technology Fusion Cell, as well as the National Public Affairs Academy. At Argonne, Holly was responsible for assisting government agencies, non-governmental organizations, and private sector groups with plans, protocols, procedures, training, and exercises relating to internal and external affairs. Prior to Argonne, Holly worked for the Department of Justice in counterterrorism programs and was a first responder in the Department of Energy Oak Ridge Reservation Joint Information Center where she also managed a cadre of technical experts and provided risk and crisis communication and digital/social media expertise to Federal, state, and local government agencies, in addition to the commercial nuclear industry.

 

Get Started

Complete the form below to get started with this workshop for your company or agency.  Our strategic communications experts will contact you within approximately 1-2 business days. 

Questions?

Contact our team at info@summitet.com

Corporate Workshops

See more popular workshops for corporations and agencies.

Crisis Communication Principles and Practice

Crisis Communication Principles and Practice

Crisis Communication Principles and Practice

This virtual or in-person workshop provides participants with crisis communication methodologies and strategies. Crisis communication principles, the psychology of messaging, establishing trust and credibility, key message development, and working with the media and social media are addressed.

For Corporations
& Agencies

In-Person &
Virtual Capabilities

Workshop
Length Options

Learning
Objectives

Participants will gain an understanding of crisis communication principles, the psychology of messaging, establishing trust and credibility, key message development, and working with the media and social media.

Interactive
Engagement

Knowledge Checks

Polling

Breakout room activities

Discussion-based Exercises

Intended
Audience

Corporate Communications

Decision-Makers and Leadership

Emergency Management

Emergency Medical Services

Government

Health Care

Higher Education

Law Enforcement

Public Health

Public Safety

Public Works

Social Media Managers/Coordinators

SHRM Recertification provider

SummitET is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org.

Workshop Length Options

See all Corporate Workshops

Meet the Facilitators

Mark Basnight Image

Mark Basnight

SummitET® Vice President of Communications and Marketing

As Vice President of Communications and Marketing, Mark is responsible for developing and implementing the long-term communication & marketing vision for Summit Exercises & Training®.

Mark is a John Maxwell Team certified speaker, trainer, coach, and a graduate of the Charlotte Leadership Forum. He is a member of the National Association of Government Communicators, and a U.S. Army Veteran. Mark is a founding member and a past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. He served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. Mark is an alumnus of the inaugural FEMA 389 Masters Public Information Officer Program and a former adjunct instructor for the Emergency Management Institute (Emmitsburg, MD). He has been a keynote speaker, trainer, and panelist for numerous conferences including the National Association of Government Communicators (NAGC) Communication School, National Information Officers Association (NIOA) Conference, National Emergency Manager Association (NEMA) Conference, National Radiological Emergency Preparedness (NREP) Conference, Government Social Media Conference, Urban Areas Security Initiative (UASI) Conference, and Great Lakes Homeland Security Conference. Mark has also been a speaker and trainer internationally for the governments of Seoul, Korea, Abu Dhabi, UAE, and Taipei, Taiwan.

 

Holly Hardin Image

Holly Hardin

SummitET® Strategic Communications Program Manager

As the Strategic Communications Program Manager at SummitET Holly manages, develops, and delivers public affairs, risk and crisis communication and emergency public information training, exercise support, and technical assistance. Holly also manages strategic communications research analysis, in addition to developing publications related to the enhancement of advanced communications systems for public safety and health.

Prior to joining SummitET, Holly served as an Emergency Management Communications Analyst at Argonne National Laboratory and co-established the Public Affairs Science and Technology Fusion Cell, as well as the National Public Affairs Academy. At Argonne, Holly was responsible for assisting government agencies, non-governmental organizations, and private sector groups with plans, protocols, procedures, training, and exercises relating to internal and external affairs. Prior to Argonne, Holly worked for the Department of Justice in counterterrorism programs and was a first responder in the Department of Energy Oak Ridge Reservation Joint Information Center where she also managed a cadre of technical experts and provided risk and crisis communication and digital/social media expertise to Federal, state, and local government agencies, in addition to the commercial nuclear industry.

 

Get Started

Complete the form below to get started with this workshop for your company or agency.  Our strategic communications experts will contact you within approximately 1-2 business days. 

Questions?

Contact our team at info@summitet.com

Corporate Workshops

See more popular workshops for corporations and agencies.

Managing Social Media Situational Awareness for Reputation Management

Managing Social Media Situational Awareness for Reputation Management

Managing Social Media Situational Awareness for Reputation Management

This virtual or in-person workshop provides participants with experience in using tools that monitor media and public-based information sources, such as social media, and aid in developing messages during a crisis. The workshop focuses on learning strategies for maintaining situational awareness by tracking activity and using social media resources to ensure approved information is readily available for decision-making.

For Corporations
& Agencies

In-Person &
Virtual Capabilities

Workshop
Length Options

Learning
Objectives

Participants will learn strategies for maintaining situational awareness by tracking activity and using social media resources to ensure approved information is readily available for decision-making.

Interactive
Engagement

Knowledge Checks

Polling

Breakout room activities

Case Study Review

Intended
Audience

Corporate Communications

Decision-Makers and Leadership

Emergency Management

Emergency Medical Services

Fire & Rescue Services

Government

Health Care

Higher Education

Law Enforcement

Public Health

Public Safety

Public Works

Social Media Managers/Coordinators

SHRM Recertification provider

SummitET is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®. For more information about certification or recertification, please visit www.shrmcertification.org.

Workshop Length Options

See all Corporate Workshops

Meet the Facilitators

Mark Basnight Image

Mark Basnight

SummitET® Vice President of Communications and Marketing

As Vice President of Communications and Marketing, Mark is responsible for developing and implementing the long-term communication & marketing vision for Summit Exercises & Training®.

Mark is a John Maxwell Team certified speaker, trainer, coach, and a graduate of the Charlotte Leadership Forum. He is a member of the National Association of Government Communicators, and a U.S. Army Veteran. Mark is a founding member and a past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. He served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. Mark is an alumnus of the inaugural FEMA 389 Masters Public Information Officer Program and a former adjunct instructor for the Emergency Management Institute (Emmitsburg, MD). He has been a keynote speaker, trainer, and panelist for numerous conferences including the National Association of Government Communicators (NAGC) Communication School, National Information Officers Association (NIOA) Conference, National Emergency Manager Association (NEMA) Conference, National Radiological Emergency Preparedness (NREP) Conference, Government Social Media Conference, Urban Areas Security Initiative (UASI) Conference, and Great Lakes Homeland Security Conference. Mark has also been a speaker and trainer internationally for the governments of Seoul, Korea, Abu Dhabi, UAE, and Taipei, Taiwan.

 

Holly Hardin Image

Holly Hardin

SummitET® Strategic Communications Program Manager

As the Strategic Communications Program Manager at SummitET Holly manages, develops, and delivers public affairs, risk and crisis communication and emergency public information training, exercise support, and technical assistance. Holly also manages strategic communications research analysis, in addition to developing publications related to the enhancement of advanced communications systems for public safety and health.

Prior to joining SummitET, Holly served as an Emergency Management Communications Analyst at Argonne National Laboratory and co-established the Public Affairs Science and Technology Fusion Cell, as well as the National Public Affairs Academy. At Argonne, Holly was responsible for assisting government agencies, non-governmental organizations, and private sector groups with plans, protocols, procedures, training, and exercises relating to internal and external affairs. Prior to Argonne, Holly worked for the Department of Justice in counterterrorism programs and was a first responder in the Department of Energy Oak Ridge Reservation Joint Information Center where she also managed a cadre of technical experts and provided risk and crisis communication and digital/social media expertise to Federal, state, and local government agencies, in addition to the commercial nuclear industry.

 

Get Started

Complete the form below to get started with this workshop for your company or agency.  Our strategic communications experts will contact you within approximately 1-2 business days. 

Questions?

Contact our team at info@summitet.com

Corporate Workshops

See more popular workshops for corporations and agencies.